FIGHT FOR IT+

Listen to article When the idea of Zuffa Boxing first surfaced years ago, fans immediately began dream-booking crossover fights between MMA’s best strikers. Now, with the brand’s revival once again floating through headlines, one matchup […]

Three years ago, I put out a short YouTube video that barely cracked a dozen views. The premise? That the UFC’s future wasn’t just in MMA — it was in boxing. At the time, it […]

By The MAD CoachPublished: Fight For It — Fighter Spotlight Audio: Trukon Carson Interview Interview The MAD Coach: It will be nearly 11 months since you fought last. This will be your 2nd title defense […]

The UFC is in one of its strongest business positions in its history, with record-breaking revenues and unprecedented media deals securing its future. In 2024, the promotion generated over $1.4 billion, and its parent company, TKO Group […]